I’m a bit… obsessed with business histories. Abstract business theory often tells clean case studies that don’t reflect the reality of operating a business, and miss the details and accidents that define the products, marketing, and team. I want to know the tactics. And I want to know what made that moment special.
Great list, thanks for sharing. Shoe Dog, the Nike memoir is excellent.
Hi Sam, You should read “Beer School” by my friend Steve Hindy. Your mom also knows Steve.